Wednesday, February 08, 2012

Gevalia now available at Safeway (review, plus giveaway!) #MyBlogSpark

My husband is the coffee drinker in our house.  I like to pick up different brews for him to try because sometimes you just need a little variety.  My parents always had the same coffee growing up --- you know, that brand in a blue can -- and I bet they would have enjoyed something different every now and then.  Gevalia, a premium Swedish coffee, used to be available online only... but it is now available at Safeways!  Yes, this is the same Gevalia that has been blending it's extra fine ground Arabica beans from around the world since 1853.  It's top ten varieties will be available at Safeways, such blends will include round and ground, whole bean, flavored, and even decaf. 

Here's a list, as described by Gevalia, so you can scout out your favorite blend to try the next time you shop at Safeway:

  • Gevalia Traditional Roast (ground and whole bean):
    Gevalia Traditional Roast provides a perfectly balanced taste every time. Our most beloved blend – made of choice, mountain-grown Arabica beans – this coffee has a distinctive body and flavor with a lighter intensity. (Medium Roast).

  • Gevalia House Blend:
    A Gevalia favorite, House Blend is a robust yet never bitter coffee. This roast has a captivating aroma that is only matched by its exceptional flavor. (Medium/Dark Roast).

  • Gevalia House Blend Decaf :
    Delivering the same rich, never bitter flavor, House Blend Decaf has the same robust taste without all the caffeine. (Medium/Dark Roast).

  • Gevalia French Roast (ground and whole bean):
    Gevalia French Roast is a coffee of impressive richness and dimension, expertly crafted from prized Arabica beans grown in Colombia and Brazil. Hints of aromatic smoke give this dark-roasted French Roast blend an intense, yet uniquely satisfying flavor. (Dark Roast).

  • Gevalia Colombia:
    Grown high in the Colombian Andes, these beans produce a rich, bright and well-bodied Colombian coffee. This single origin classic is world-renowned, which is why we have sourced these beans for decades. (Medium Roast).

  • Gevalia Espresso Roast:
    Gevalia Espresso Roast is made of premium, mountain-grown Arabica beans from East Africa and Central and South America. This roast is bold and full-bodied with a hint of caramel undertones. (Dark Roast).

  • Gevalia Vanilla:
    This rich blend with vanilla flavor notes is crafted from choice mountain-grown Arabica beans, then roasted for exceptional body and flavor. Gevalia Vanilla is a flavorful and balanced experience with a heavenly aroma.

  • Gevalia Chocolate Mocha:
    Gevalia Chocolate Mocha allows you to indulge your passion for decadent flavor. Rich, velvety chocolate flavor is blended with mountain-grown Arabica beans for a sweetly satisfying experience.
Kraft, via MyBlogSpark, provided me with Gevalia's ground House Blend (med/dark) and Gevalia's French Roast (dark).  Of the two blends, he liked the House Blend best.  He doesn't like dark coffee as much and preferred the House Blend, calling it "pretty smooth" and said that it "had a nice flavor" and tasted "very good".   

We followed the directions on the bags and it made a strong cup of coffee.  After we cut back almost by half, he found the House Blend to taste a lot more to his liking.  It was a little strong following the suggested directions (those Swedes must like a stiff cup of joe!).  So definitely tweak how much coffee you use to suit your taste.

Giveaway!  Win a Gevalia prize pack... check out this picture.


  • (1) sample of the House Blend from Gevalia Kaffe
  • (1) sample of the French Roast Blend from Gevalia Kaffe
  • A Gevalia Kaffe branded coffee mug


a Rafflecopter giveaway



Disclosure: 
Kraft Foods has provided sample product to me and is providing the prizes for this program at no cost to me.  This program is not administered or sponsored by Kraft Foods or its affiliates, but solely by Making Ends Meet.  I was not compensated to write this review and the opinions are my own or derived by comments made by my family's experience with the product featured.
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